Merix Gustin

Plan Ahead Events Boulder
Job Title: President of Event Operations
Address: 2525 Arapahoe Ave
Ste #E4-126
Boulder, CO 80026
United States
Work Phone: 303-641-7165 ext.
Mobile: 303-641-7165
Email: merix@paeboulder.com
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Please describe a past program that you feel typifies the business opportunity you represent for our partners:

A conference for a network of clean water advocates, who meet in different regions throughout North America, average attendance is 550. 4 days of content, which means 4-7 nights per hotel stays, averaging 750 hotel nights per event. The last few events have been hosted at the Capitol Hilton in Washington, DC(2022), The Westin Cleveland Downtown(2019), Resort at Squaw Creek in Olympic Valley, CA (2018), Amway Grand in Grand Rapids (2017).

Please share with us an opportunity you are currently working on:

A foundation with a large scholarship program, bringing the best and brightest students from around the country together for a week of personal development and academic prep before the school year starts each fall. About 100 rooms for four nights, three full days of conference space for a group of 120 – breakfast, lunch, and various evening receptions and festivities. This has typically been hosted in the Rocky Mountains in August (Denver, Colorado Springs, Park City, Keystone, Avon). Room budget is about $250, the main constraint in the past has been that they need at least 55 rooms that have two double beds, to facilitate college students sharing rooms. They get creative to provide solutions that help ensure all of their students’ needs are met – dietary, sensory, physical accessibility – they work hard to make this as inclusive and equitable event as possible.

In what locales have you found the greatest program successes?

The 2023 event was hosted at the Cheyenne Mountain Resort in Colorado Springs, and was very well received. We added a day and facilitated a separate track for alumni to join for a day of conference content just for alumni, and hosted a day of activities for everyone together that utilized several different venues in Colorado Springs.

Typical duration of meeting or incentive program. (number of nights): 4
Level of luxury you expect for your most important programs: Mid-level Luxury: ($350-$500 per night)

If money were no object, I would: Take a cruise around the world and stop in as many countries as possible.
Something that would surprise you about me: I have a deep love of a cappella music.

Type of company Independent meeting planner / event planner
Average size of your programs? (number of rooms) 750