Melanie Sell

In Focus Meetings & Incentives
Job Title: Founder & CEO
Address: 8558 Cypress Springs Rd
Lake Worth, FL 33467
United States
Work Phone: 4074333605 ext.
Mobile: 4074333605
Email: melanie.sell@infocusincentives.com
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Please describe a past program that you feel typifies the business opportunity you represent for our partners:

specs:
Caribbean, 4 nights, late Feb or early March, 200pax (100 rooms, double occ for winner & spouse). Like all-inclusive for the ease of planning and budget.
Past programs: 2024 Dom Rep / 2025 Riviera Maya / 2026 Caribbean Cruise

I will be working with clients on groups 10 rooms or more. From my experience the sweet spot for a small 3rd party such as myself will be 10 rooms (20 pax) to 150 rooms (300 pax). Average group size 50 rooms (100pax).

Please share with us an opportunity you are currently working on:

I have another U.S. based client I am working with for some small high-end events but they are wanting to do a 2027 President’s Club. I am yet to get specs but it will be International, they just had there Sales Rally in Athens so they are good with distance and budget. They are in the tech world. I hope to get more info in the next 2-3 weeks on this. Ready for the dinner.

I am working for a lead for a European Cruise Ship Buy-out, Golf Heavy group, 120pax, 7 nights with option of post program. Will need partner excursions (those not golfing).

Another client 2028, they won’t start contracting this until October 2026 but here are their specs:
Caribbean, 4 nights, late Feb or early March, 200pax. Like all-inclusive for the ease of planning and budget.
Past programs: 2024 Dom Rep / 2025 Riviera Maya / 2026 Caribbean Cruise / 2027 Costa Rica

In what locales have you found the greatest program successes?

Aruba is a well oiled machine.
Cancun, Los Cabos, Jamaica
I have had success in Greece, Cyprus too.

Typical duration of meeting or incentive program. (number of nights): 5
Level of luxury you expect for your most important programs: Luxury: ($500-$700 per night)

If money were no object, I would: Visit my friends and family in Australia whenever I wanted to! And have them come visit me whenever they wanted to!
Something that would surprise you about me: I had a full hip replacement at 34 y.o. but can still do a flip on a trampoline!!

Type of company Incentive travel company
Average size of your programs? (number of rooms) 10+