Dawn Diehl

Winterfest, Inc.
Job Title: Event Director
Address: 512 NE 3rd Avenue
Fort Lauderdale, FL 33301
United States
Work Phone: 954-767-0686 ext.101
Mobile: 954-292-6312
Email: Dawn@winterfestparade.com
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What is your role in the site selection process? : Recommend or influence
Are you permitted to book programs outside the continental USA?: No
Room Type: Single Occupancy
What types of properties/venues do you prefer? (Check all that apply): Island and beach resorts
Would you ever consider planning meetings, incentives, or events on a cruise? No


Please describe a past program that you feel typifies the business opportunity you represent for our partners:

60-70 rooms, 2 nights for program but some add on before and after. We were at LaPlaya in 2025, The Ritz Carlton Naples Beach 2024, this year we are at Cheeca Lodge in May. This is a 31st annual strategic planning for our Board of Directors

Please share with us an opportunity you are currently working on:

60-70 rooms, 2 nights for the program, add on rooms before and after as guests desire.
100 people total, driving distance within 2-3 hours of Broward County. Typically, last weekend of May. The format is friday night dinner (100 ish) on property but they pay on their own. Saturday morning meeting (breakfast buffet) 65 ish, on own for lunch, Saturday night, 1 hour cocktail reception then dinner and awards 100 ish, same space as meeting room to use av at night as well. cabana rentals Saturday during the day

In what locales have you found the greatest program successes?

our group seems to like beach locations or water. West coast of Florida and the Keys

Typical duration of meeting or incentive program. (number of nights):
Level of luxury you expect for your most important programs: Mid-level Luxury: ($350-$500 per night)


If money were no object, I would: Spend all my time working with charities and helping make them better places. OH,and travel the world
Something that would surprise you about me: I am a Broward County Native, had to wait until i was 25 to see snow in real time. I am a rule follower (this surprises those that know me well)


Type of company Meeting / conference / event management
Average size of your programs? (number of rooms) 60-70